Behind The 2017 Way Up North Awards

best wedding photographers in Europe

The first edition of the Way Up North Awards are happening this year. Let’s bring to light a few common questions about the process and awards categories.

To start, there are two things happening:

Awards which are nomination-based and Contests which are submission-based. Sound confusing? It’s really not.

AWARDS

Let’s start with the Awards. This is where you nominate someone else.

Nominations are open right now, and accepted until August 1st 2017, so at anytime, you’re welcome to nominate your favourite European artist. Once submissions close, all nominees will be emailed and requested to submit their work (the work submitted must be from 2017), and nominees will have from August 2nd to August 13th to get their work in. Any work sent afterwards will not be considered.

The photography categories (Europe’s Best Wedding Photographer and Europe’s Best Young Wedding Photographer) will be asked to submit 10 images from two 2017 weddings (so 20 images in total).

The videography category (Europe’s Best Wedding Videographer) will be asked to submit one or two reels that are around 5 minutes (each).

Next, the work is judged. There are three rounds of judging:

First Round: The Way Up North team goes through all nominations and selects a top 100 list for each category based on the work submitted by the nominee.

Second Round: Selected Judges narrow the top 100 from each category down to a shortlist of 10. The shortlist will be announced on the website by September 10th.

Third Round: Winners are selected and announced live at the Way Up North event in Stockholm.

CONTESTS

Next are the Contests. This is where you submit your own work.

Submissions open August 1st and close September 1st 2017. Anyone is welcome to submit, and there is no cap to submissions. You can submit one image, you can submit 100 images, or even more.

Judging begins on September 5th, and the steps are as follows:

First Round: The Way Up North team go through all submissions and selects a top 1000 list for each category.

Second Round: Selected Judges narrow the top 1000 from each category down to a shortlist of 50 images for Best Wedding Photo Contest and 20 stories for Best Wedding Story Contest and Best wedding Video Contest respectively. The shortlists will be announced on the website by September 15th.

Third Round: 10 winners are selected for Best Wedding Photo and Top 5 plus one winner for Best Wedding Story Contest and Best Wedding Video Contest. These are all announced live at the Way Up North event in Stockholm.

So, to recap, for each category there are the following winners:

Best Wedding Photo Contest: 10 winning images

Best Wedding Story Contest: Top 5 plus one winner

Best Wedding Video Contest: Top 5 plus one winner

JURY

The judges for the photography awards and contests are Max Wanger, Jonas Peterson, Yeah Field Trip, and Rock N Roll Bride.

The judges for the videography award and contest are Velare, Shark Pig, NineDots, and Green Wedding Shoes.

PRIZES

Prizes for each category will be shared on August 1st.

Still confused? Add any questions you may have in the comments at the bottom of this post or start a new thread in the Facebook Community.

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