Prague 2023 Schedule

Way Up North Prague


Here’s the short version. Scroll down for the detailed one.

May 8th

16:00 – 18:00


18:00 – 20:00


20:00 – 21:00


May 9th



09:00 – 10:00


10:30 – 12:00


13:30 – 14:30


15:30 – 17:00


18:00 – 20:00


20:00 – 21:30


May 10th



10:00 – 11:30


13:00 – 14:30


15:30 – 17:00


21:00 – 02:00


Way Up North Prague

It’s time for the long-awaited event in Prague! We’ve been eagerly anticipating it since our last gathering in Vienna, and we’re thrilled to be coming together again this spring.

The theme for the event in Prague is “HERE TO THERE,” and each presenter will offer their own interpretation of it. Through their presentations, we’ll gain insights into how they’re pushing forward as both business owners and artists.

Mark your calendars for May and get ready for an amazing show! Take a look at the schedule below and start thinking about which presenter you’re most excited to see.

May 8th

16:00 – 18:00 | Canon Styled Shoot

Canon has some exciting surprises planned for the upcoming styled shoots. We will share more information about them shortly. However, here are a few tips to get you started:

There will be limited spots available, and participation will be on a first-come, first-served basis. Although it is free to participate, you must register beforehand. To register, keep an eye on your newsletter, which you should already be receiving if you have a ticket to the event.

We will first notify you of the sign-up date through the newsletter, and then we will send a follow-up email once registration is open. So, make sure to stay tuned to your inbox!

Note: This event is complimentary, but you must be on the guest list to attend.

18:00 – 20:00 | Welcome Gathering | Mama Shelter (Veletržní 1502/20)

Hit up Mama Shelter’s patio! To find the patio, go through the entrance and look to your right. Our crew will be waiting for you there. It’s the only patio at Mama Shelter so we hope easy for everyone to locate.

When you arrive, there’s no need to print or bring a physical ticket. Find our team and show them any form of identification with your name on it. They’ll then provide you with your event badge. This badge is required for entry into the Bio Oko theatre.

If you’re unable to attend on May 8th, don’t worry. We’ll also be available at Bio Oko, so you can pick up your badge then. Of course, we’d love to see everyone at the welcome gathering if you’re able to make it, but if not, no need to stress.

20:00 – 21:00 | Talkin’ Shop with Pic-Time | Mama Shelter (Veletržní 1502/20)

Hey there, Pic-Time users! After registration at Mamma Shelter, let’s all get together for some chats. We’ll pick a cozy corner in the lobby, grab some drinks (fingers crossed for some freebies), and just chill. Pic-Time founders are traveling to Prague and would like to get some feedback from YOU! They want to know what you love, and what you wish for and hear about your business. This gathering is exclusively for Pic-Time users, so let’s take advantage of the opportunity to connect and share our experiences.

May 9th

08:00 | Doors Open | Bio Oko (MAP)

Get ready to experience the magic! Maciej Suwalowski, also known as “Magic,” is returning as the host for Way Up North. Throughout the event, he will be steering the ship. Before the event, we encourage you to get to know him better by checking out his Youtube channel.

09:00 – 10:00 | Block One

Danilo & Sharon | In The Clients’ Shoes

What happens if we change the perspective from which we look at our photography, brand, and business? We’ll dive deep and see who we really are in our clients’ eyes. And how this shapes our future.

10:00 – 10:30 | Break

10:30 – 12:00 | Block Two

Cat Ekkelboom-White | Embracing The Spectrum Of You

How showing up as your whole, unfiltered self and having the courage to go it alone can help you build a niche that lets you break free from the industry norms and embrace your multi-passionate self.

Marisa Martins | Slowing Down Like an Artisan

Often we are caught up in a rat race, and rush forward to progress in our careers, not realizing that sometimes all we need is to calm down, and be more mindful. My plan for the future is to slow down like an artisan, allowing me to discover purpose and meaning in work-life equilibrium.

12:00 – 13:30 | Break

13:30 – 14:30 | Block Three

Bethine Elizabeth (WUNX) | Unlocking The Secrets Of Album Sales

As a photographer, I realised that providing my clients with physical albums would not only enhance their experience but also bestow them with a priceless treasure. From my journey so far, allow me to divulge the secrets of my success, in expanding from basic digital galleries to crafting exquisite, handmade albums.

Eliška Fischerová (WUNX) | Income Streams For (Ex-)Photographers

How were you doing in hard (e.g. Covid) times? Did you struggle financially or emotionally? Have you ever thought about what to do if you can’t do what you love most – work as a photographer? Is photography your only income, and sometimes, you worry about your future? Let’s jump on some tips on how to make your business more financially stable.

Inta Lankovska (WUNX) | Just Be Yourself

How to turn the mythical creature that is oneself into a business action plan.

WUN Awards

Crack the champagne! Let the Pilsner flow! The winners of the 2022 WUN Awards are announced finally!

14:30 – 15:30 | Break

15:30 – 17:00 | Block Four

Nina Goks | Your Gut Will Get You There

How I’m using a simple formula on what I want from personal and financially, and apply that formula for the year ahead.

Jonatan Jan | The Lazy Man’s Guide To The Galaxy

The struggles and joys of not being a robot.

18:00 – 20:00 | Canon Couple Sessions

Join Canon’s second styled shoot in Prague and discover exciting surprises! Register beforehand to secure a spot – it’s free, but availability is limited. Keep an eye on your inbox for the registration details, which will be sent through the newsletter.

Note: This event is complimentary, but you must be on the guest list to attend.

20:00 – 21:30 | BEST STORY EVER by Pic-Time | Hosted at Bio Oko

We are pleased to extend an invitation from Pic-Time to join us at their upcoming storytelling evening.

Here’s what you need to know:

Choose an image with a captivating story that evokes emotion – be it humour, melancholy or surprise. Remember, the quality of the image is secondary to the power of the story.

On the evening of the event, we will call your name, display your chosen image on the screen, and give you 2-5 minutes to regale us with the story behind it. The ambiance will be relaxed and convivial, perfect for an engaging and memorable evening.

We are eager to hear your personal perspective and voice, and anticipate an unforgettable evening of shared storytelling. So, let us join hands and embrace the power of the image and the story it tells.

Note: This event is complimentary, but you must present your event badge to enter the theatre

May 10th

09:00 | Doors Open | Bio Oko (MAP)

Get on your game face! The second day kicks off at Bio Oko as we head back into the gorgeous cinema for another day of presentations.

10:00 – 11:30 | Block Five

FÉLICIA SISCO | How timelessness brought me here

Give me the words, I just tell your story. 42 years of weddings, bridal fashion and portraits has led to my best life and embracing timelessness.

Johanna Kajson | Be Brave, Be Open And JUST DO

You will not only hear how I got from here to there but I want YOU to be brave and open and take a ride with me when I look forward on how I will go from A to B forward. Cause I wanted to stop doing weddings – and I stopped… But now it´s time to look into HOW I can do weddings from now and in to the future. Do you want to take that ride with me?

11:30 – 13:00 | Break

13:00 – 14:30 | Block Six

Linda Eliasson | Change Is The Game

Embracing change is embracing life for what it truly is. Here’s a take on the acts of moving forward with curiosity and courage, but also fear and uncertainty. The importance about big dreams and small steps. About never letting down your ever changing spirit and how to engage that into your creativity.

Styrmir & Heiðdís (WUNX) | Love, Death & Landscapes

If you were hoping for a presentation without Iceland images, this is not it.

Everbay (WUNX) | Musings on Muses and Beer Cans

When searching for a unique voice, we often find that identity emerges in hindsight, through work where we focus on our own passions and interests. We’d like to share a few examples of when drawing inspiration from subjects unrelated to weddings resulted in wedding portraits unlike anything we have seen before.

Michael Antonia | How Was Practice Today?

If you constantly practice your art for an extended period of time you will become a master craftsman. When you become a master nothing else at all matters. If you are the best in your category (doesn’t matter what category) you won’t need to market yourself, be on tiktok, take out facebook ads, network, kiss ass, or work for “exposure.” At all. Ever. You will get hired for your art not because you have a bomb social media manager. Let me tell you a secret (it is all about practice).

14:30 – 15:30 | Break

15:30 – 17:00 | Block Seven

Jack Davolio | Think Outside The Frame

I will discuss how to improve the quality of your photography through being aware of the experience you are creating. I’ll explain how improv comedy and clowning techniques can help photographers be present and more pleasant. By forgetting you’re operating a camera, you can focus on contributing to the scene around you, resulting in more authentic and memorable photos.

Anni Graham | Doubling My Prices In 1 Year

In 2023 I am doubling my family and doubling my prices. As I slowly transition from being known as an elopement photographer to getting my foot in the door of luxury weddings, I’m taking huge risks, shooting less than I ever have, and learning what it takes to grow my business while I grow my family.

21:00 – 02:00 | Wooden Banana Party

This party has become legendary and Michael Antonia, the best party DJ on earth, is a huge reason why.

But that’s not all! Get into the vibe of the Wooden Banana Party with this years party theme: NEON BANANA.

So start planning your NEON party clothes today!

Note: You must be on the guest list to attend this event. Friends who are not attending WUN are welcome to come.

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