Main Event Sponsor

Canon first partnered with Way Up North back in Rome in 2022 and has been the event's Platinum Sponsor ever since. Throughout the partnership, Canon has provided opportunities for Way Up North guests to use their assortment of equipment at the events, including styled shoots arranged by Canon. From Vienna to Prague, Rome to Berlin, Florence and now Lisbon, Canon has solidified itself as a partner the Way Up North community looks to for the highest level of professionalism and inspiring gear.

Partners

  • Partner

    Wooden Banana

    Wooden Banana has been a loyal sponsor and partner of Way Up North since our first event in Stockholm in 2015. Back then, they only sold one product: wooden boxes. Fast forward to today, and they’ve grown exponentially, offering everything from albums to packaging, all-inclusive services to prints. Their approach is straightforward: grow your business naturally, and have a bit of fun along the way. You might have even experienced that fun firsthand at the legendary Wooden Banana Party, which has become a beloved tradition to cap off each Way Up North event.

  • Imagen - Personalized AI Photo Editing Assistant
    Partner

    Imagen

    Imagen is an AI-powered post-production solution that streamlines your workflow, learning your personal style and saving you time. From culling to editing, Imagen is the fastest way to edit photos. But what sets them apart is the team behind the technology – a powerhouse of professionals who have been an integral part of the Way Up North community since partnering with us in 2021 at our event in Copenhagen.

  • Pic-Time
    Partner

    Pic-Time

    Pic-Time is a platform that offers a stunning online gallery space, presented with an impeccable design aesthetic. Their mission is inspiring and straightforward: to empower photographers to make the most of their art and provide them with the best tools to grow. Pic-Time has been a loyal sponsor of Way Up North since our event in Cologne in 2018. Their team brings a team-first and positive energy to every Way Up North show, and they consistently inspire the community with events like the Pic-Time Storytelling Evening, which originated in Vienna in 2022.

  • DreambooksPro
    Partner

    DreambooksPro

    DreambooksPro, founded in 1982, is more than just an album producer – they’re a true business partner for photographers. With their philosophy of being “More than an album,” DreambooksPro focuses intensely on the needs of professional photographers. This marks DreambooksPro’s second partnership with Way Up North, following their sponsorship in Berlin 2023. What makes this collaboration particularly special is that DreambooksPro is local to Lisbon, our host city for this event. Their amazing team and great ambassadors bring a wealth of experience and local knowledge, enhancing the Way Up North experience for all guests.

  • MPB
    Partner

    MPB

    MPB, a new addition to our Way Up North family, is revolutionising the way photographers and videographers buy, sell, and trade equipment. Founded in 2011 by Matt Barker, MPB has grown into a trusted online platform for used photo and video gear, serving everyone from passionate beginners to seasoned professionals. With headquarters in Brighton, Brooklyn, and Berlin, MPB brings a global perspective to our event. Their commitment to sustainability is impressive, recirculating over 570,000 items annually and extending the creative life of equipment worldwide. What sets MPB apart is their team of trained camera experts and experienced visual creators who meticulously inspect each piece of gear, offering a six-month warranty on all purchases. We’re excited to welcome MPB to Way Up North and look forward to the value they’ll bring to our community of visual storytellers.

Supporters

  • Supporter

    Roadie

    Roadie was born from a wild idea: renting Land Rover Defenders in Iceland and going 4×4’ing with photographers. Since then, we’ve hosted over 200 photographers across Europe, offering portfolio-building adventures with exciting stories. Our secret ingredient? Embracing spontaneity. Join us for a wild ride if you’re after a jolt of adventure in your portfolio!

  • Eyeda Design
    Supporter

    Eyeda Design

    We’ve proudly worked with Eyeda Design since Berlin in 2023, and they even designed our shiny new website. As a one-stop-shop boutique design agency, Eyeda works with a variety of creatives, including wedding photographers. Their services include logo design and branding, as well as website design and development, helping to bring your design needs as a wedding creative to life.

  • euhost
    Supporter

    euhost

    At Way Up North, we’re grateful for the support of our trusted website host, euhost. As a photographer, you know how important it is to have a website that showcases your stunning work. That’s where euhost comes in – they specialize in hosting WordPress websites, ensuring your online presence is always up and running smoothly. But what really sets them apart is their exceptional customer service. Whether you’re experiencing a technical issue at 6:00 AM on a Sunday morning, euhost is always available to help. Their behind-the-scenes genius and dedication to customer satisfaction make them an invaluable partner for us, and we’re excited to collaborate with them to bring you the best possible experience.

Interested in Sponsoring?

Since our first event in Stockholm in 2015, we’ve had the privilege of collaborating with some amazing sponsors. Whether you’ve been with us since the beginning or are looking to start a new partnership, we’re keen to connect with you.

At Way Up North, we offer diverse sponsorship opportunities, both digital and on-site, for our upcoming event in Lisbon. These options provide a dynamic platform for engaging with our vibrant WUN community.

With hundreds of photographers set to attend, Lisbon promises to be an electrifying event. Sponsorship spots are in high demand and limited in number, so we encourage you to reach out soon. Let’s explore how we can collaborate to make this event a success!