Florence 2024

May 7+8
Sold Out

Event Summary

A surprise for the community! Florence was a departure from our usual location reveals, but it was a welcome one. The city’s charm won over our hearts, and the 550 guests who joined us left with unforgettable memories. Cinema La Compagnia provided a magical setting for our show, complete with a semi-rave finale that left everyone dancing in the theatre together. It was an unforgettable experience that will be etched in our memories forever.

Event Theme

YOU THOUGHT YOU KNEW YOU

“YOU THOUGHT YOU KNEW YOU” was the theme for Way Up North Florence. Presenters explored their personal creative journeys, challenging assumptions, and embracing fresh perspectives, inviting attendees into a profound exploration of artistic transformation and inspiration.

Line-Up

We offer two formats for presenters: 45-minute keynote presentation and 10-minute WUNX presentations.

Keynote Presenters

  • Jackson Grant

    Wedding Photographer
    AU
  • Opi Kaur

    Event Planner
    ES
  • Morgane Gielen

    Lifestyle / Fashion photographer
    BE
  • Govinda Rumi

    Wedding Photographer
    ID
  • Raïs De Weirdt

    Wedding Photographer
    BE
  • Jeff Chang

    Wedding Photographer
    CA
  • Isabelle Hesselberg

    Wedding Photographer
    SE
  • Adriana Morais

    Wedding Photographer
    PT
  • Stefanie Aichner

    Filmmaker
    IT

WUNX Presenters

  • Taylor Jackson

    YouTuber / Photographer
    CA
  • Mónika Frías

    Photographer / Filmmaker
    ES
  • Maciej Suwałowski

    YouTuber / Wedding Photographer
    PL
  • Rebecca Lundh

    Wedding Photographer
    SE
  • Magda Głowacka

    Wedding Photographer
    IT
  • Martina Lanotte

    Wedding Photographer
    DK
  • Myriam Ménard

    Wedding Photographer
    CA

Hosts

  • Nadja Endler

    Photographer
    SE

DJs

  • Michael Antonia

    Entrepreneur / DJ
    US
  • Adriana Mižigárová + Ondrej Rychnavský

    DJs
    CZ

News

Keep up to date with the community. Read our blog.
  • 2023-10-18

    2023 Way Up North Awards Finalists

    Discover the top finalists of the 2023 WUN Awards! Join us in celebrating exceptional wedding stories and films, and meet our winners this May in Florence.
  • 2023-10-18

    2023 Story of The Year Finalists

    2023’s Story of The Year finalists revealed! Discover the captivating wedding stories that captured our hearts, and find out who wins in Florence this May.
  • 2023-10-18

    Canon Clean & Checks In Florence

What next?

  • Way Up North Lisbon

    Lisbon 2024

    October 22 + 23
    Embracing the idea that “A comfort zone is a beautiful place, but nothing ever grows there,” this theme challenges our presenters to interpret how comfort often leads to complacency, stifling creativity and ambition. Throughout the event, presenters will share their unique takes on breaking free from routine, embracing uncertainty, and pursuing transformative change.