Essays
Thinking out loud about wedding photography, the industry, and where Way Up North is going next. Longer reads, fewer pictures.
The New Wave
Themes that brought us here Cologne 2018 Inspiration Is For Amateurs Stockholm 2019 Fuck It Cannes 2019 The Obstacle Is The Way Copenhagen 2021 Clean Slate Rome 2022 La Dolce Vita Vienna 2022 No Bad Days Prague 2023 Here To…
The Hard Path
Success in photography isn't just about having an eye for light or mastering technique. It's about choosing the difficult path when the easy one is right there, tempting you. Every photographer we admire has a story of leaving something comfortable behind.
A Fresh Start
It’s hard to believe it’s been ten years since the idea for Way Up North was born. Back then, our expectations were modest – we simply wanted to host one big show in Stockholm. Fast forward to today, and we’re…